UAE Yoga Accessories Market Research Report, 2027

The market for yoga accessories in the United Arab Emirates (UAE) has experienced significant growth and diversification in recent years. With the increasing popularity of yoga and a focus on health and wellness, the demand for yoga accessories has soared. Yoga accessories are available in the UAE to meet a variety of demands and tastes. Yoga mats, blocks, straps, bolsters, blankets, meditation cushions, yoga wheels, and other accessories are included. There is also a wide range of yoga clothes and clothing options designed from comfortable and breathable materials. Yoga equipment is widely available in the UAE. Yoga accessories are available at a variety of retail locations, both physical and online. Local stores as well as foreign brands serve the market, ensuring a varied selection of items. In the UAE, there is a growing need for eco-friendly and sustainable yoga gear. Yoga mats and props constructed from natural and recyclable materials such as cork, natural rubber, or organic cotton are available for environmentally conscious practitioners. Many yoga studios in the UAE have integrated retail sections where they sell yoga accessories. This provides practitioners with the convenience of purchasing accessories before or after their yoga classes. E-commerce platforms have played a significant role in the accessibility of yoga accessories in the UAE. Online marketplaces and dedicated yoga retailers offer a wide range of products, making it convenient for individuals to browse and purchase yoga accessories from the comfort of their homes. According to the research report "United Arab Emirates Yoga Accessories Market Research Report, 2027," published by Actual Market Research, The United Arab Emirates Yoga Accessories market is expected to grow at above 13.70% CAGR from 2021 to 2027. While personal tastes vary, yoga mats are the most popular and extensively used yoga item in the UAE. Yoga mats are an essential tool for yoga practitioners of all levels since they provide a comfortable and sturdy platform for practice. People generally prioritize investing in a high-quality yoga mat in the UAE, where yoga is widely recognized for its health and well-being advantages. These mats are popular because of their long lifespan, non-slip characteristics, and cushioning support. Eco-friendly yoga mats, such as natural rubber or cork, are gaining favor among ecologically aware practitioners in the UAE. These mats provide an environmentally friendly alternative to regular mats while also delivering exceptional grip and comfort. There is also an increasing need for specialized yoga mats developed for specific types of yoga, such as hot yoga or high-intensity workouts. These mats are designed to absorb sweat, provide more grip in humid environments, and last longer.

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The proliferation of fitness and yoga studios across the UAE has created a strong demand for yoga accessories as these establishments often require participants to bring their own mats, blocks, straps, and other accessories. There are various influencers in the United Arab Emirates (UAE) that have had a big impact on the world of yoga accessories. These individuals have used social media to promote and exhibit various yoga products, to share their yoga knowledge and skills, and to motivate others to live healthy and mindful lifestyles. The famous influencers of yoga and yoga accessories are Ranwa Raffoul, Kaya, Simone – yoga teacher Dubai, Avinash Kumar, Farah, and Sarah. In UAE people prefer to purchase yoga accessories online as compared to purchasing offline. In UAE the popular store in the online market for yoga accessories is Namshi, Sporter, and Sun & Sand Sports. Yoga accessory manufacturers can address the needs of consumers who want to incorporate yoga into their life because of the growing interest in health and wellness. Leveraging influencer and social media marketing can help yoga accessory brands reach a wider audience, create brand awareness, and drive sales. The UAE's popularity as a tourist destination, including wellness tourism, presents an opportunity for yoga accessories brands to tap into the demand from visitors looking for authentic and locally-sourced products. Consumers in the UAE can be price-sensitive, prioritizing affordability over quality. This can make it difficult for brands to maintain higher price points or introduce premium products. Physical retail space can be limited in the UAE, which can restrict the availability and visibility of yoga accessories in brick-and-mortar stores. This emphasizes the need for brands to explore online and e-commerce channels. The UAE market for yoga accessories presents both potential and problems. The growing interest in health and wellness, combined with the popularity of yoga, creates an ideal environment for manufacturers to meet the demands of people looking for yoga accessories. Brands may reach a larger audience and raise brand awareness by leveraging influencer marketing, social media, and e-commerce channels. However, the market is crowded, making new entry difficult, and price sensitivity among customers might hurt sales. Furthermore, the prevalence of counterfeit products and limited physical retail space provide further constraints. Brands must focus on quality, creativity, and differentiation while recognizing and respecting cultural factors in order to flourish in the UAE's yoga accessories industry.

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Kripa Shah

Senior Analyst

Considered in this report • Geography: United Arab Emirates • Historic year: 2017 • Base year: 2021 • Estimated year: 2022 • Forecast year: 2027 Aspects covered in this report • United Arab Emirates yoga accessories market with its value and forecast along with its segments • Country-wise yoga accessories market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type • Mats • Clothing • Straps • Block • others By Sales Channel • Online • Offline

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The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age groups, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the yoga accessories industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.