South Africa Kitchen Hobs Market Research Report, 2028

South Africa is known for its rich culinary heritage influenced by various ethnic groups, including African, European, Indian, and Asian cultures. This diversity in cooking styles and traditions influences the types of kitchen hobs preferred. Gas hobs, for example, are popular due to their versatility in accommodating various cooking techniques and traditional recipes. Gas hobs have traditionally been a preferred choice in South African kitchens due to their familiarity and adaptability to different cooking styles. Many South Africans value the control and immediate heat adjustment that gas hobs provide, which is particularly useful for preparing dishes like stews and braais (barbecues). South Africa has seen an increasing emphasis on energy efficiency and sustainable living. This has influenced the consideration of kitchen hobs that are energy-efficient, such as induction hobs that directly heat the cookware, thereby saving energy. South African kitchen design trends have also evolved over time. Open-plan kitchens, island counters, and minimalist aesthetics have become popular, influencing the choice of kitchen appliances like hobs. Built-in and sleek hobs that fit seamlessly into modern kitchen designs have gained traction. Economic factors, including purchasing power, influence the types of kitchen hobs consumers choose. Higher-end options might be preferred in more affluent households, while budget-conscious consumers might opt for simpler models. South Africans celebrate a variety of cultural and religious festivals, often involving large meals prepared at home. These occasions can influence the types of kitchen hobs preferred, as they need to cater to specific dishes and cooking methods associated with each festival. According to the research report "South Africa Kitchen Hobs Market Research Report, 2028," published by Actual Market Research, the South Africa Kitchen Hobs market is expected to add more than USD 55 Million from 2023 to 2028. The trend of smart home technology has extended to kitchen appliances, including hobs. Smart hobs with features like remote control, preset cooking programs, and integration with home automation systems are becoming more sought after by tech-savvy consumers. Energy-efficient appliances have gained traction as consumers become more conscious of their carbon footprint. Induction hobs, known for their energy efficiency, align well with this trend. Modern kitchen designs are impacting the choice of kitchen hobs. Open-plan kitchens, island counters, and minimalist aesthetics are shaping the demand for appliances that seamlessly fit into these designs. Color trends in kitchen appliances, including hobs, have been evolving. While stainless steel and black have been popular choices for a sleek, modern look, some consumers are opting for bold and vibrant colors to add personality and uniqueness to their kitchen spaces. Customization options are becoming more appealing to consumers who want kitchen hobs that match their unique kitchen designs. Some manufacturers are offering customizable features such as knob colors and sizes, allowing users to personalize their appliances. In South Africa, there is a significant rental property market. Many renters seek durable and functional appliances, including hobs, in the properties they lease. This trend influences demand for appliances that are both affordable and reliable.

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Based on type, Free-standing kitchen hobs are often more affordable than built-in models. South Africa has a diverse consumer base with varying income levels. The affordability of free-standing hobs makes them accessible to a broader range of consumers, including those who are price-sensitive or have limited budgets. Installing built-in hobs can involve complex installation processes, including modifications to countertops and electrical connections. Free-standing hobs, in contrast, require minimal installation effort. They can be plugged into standard electrical outlets, making them an attractive option for both homeowners and renters. South Africa is known for its diverse culinary landscape, influenced by a mix of cultures and cuisines. Free-standing hobs offer the flexibility to cook a wide range of dishes, from traditional South African cuisine to international recipes. Their versatility makes them suitable for different cooking styles and methods. In addition, as consumers become more informed about kitchen appliances and design options, they might recognize the benefits of built-in hobs in terms of aesthetics, space utilization, and long-term value. This increased awareness could lead to a higher adoption rate. Individuals who are passionate about cooking, including professional chefs and cooking enthusiasts, might prefer the precision and performance offered by built-in hobs. These appliances can provide a higher level of control over cooking processes. In terms of burner/induction zone, four-burner hobs offer a balance between cooking capacity and kitchen space. They provide enough burners for a variety of cooking tasks, making them suitable for households that want versatility in their meal preparation without overwhelming the kitchen with too many burners. A four-burner hob allows users to cook multiple dishes simultaneously, saving time and energy. This efficiency is particularly beneficial during busy meal preparation times, such as breakfast or dinner. Four-burner hobs often fall within an affordable price range compared to larger configurations. They strike a balance between meeting cooking needs and not being overly expensive, making them accessible to a wide range of consumers. In addition, based on ignition, electric hobs are generally considered more energy-efficient compared to gas hobs. As environmental awareness grows and energy costs become a concern for consumers, electric hobs could gain popularity due to their lower energy consumption and reduced environmental impact. Electric hobs are generally easy to use, often involving simple controls and instant heat adjustments. This convenience could attract consumers who want a hassle-free cooking experience without dealing with gas knobs and flames. The market is divided into Specialty retail stores, Hypermarket/supermarket, Multi Brand Stores and Online channels (company Websites, 3rd party online platform) based on distribution channel. Saudi Arabia has been experiencing rapid growth in e-commerce adoption. More consumers are comfortable with online shopping, and this trend is likely to extend to the purchase of kitchen appliances such as hobs. Online platforms can showcase a broader range of products compared to physical stores due to space limitations. This allows consumers to explore various brands, models, and features, ultimately finding the kitchen hob that best suit their needs. Online platforms enable consumers to easily compare prices and features across different brands and models. This transparency empowers consumers to find the best value for their budget. For instance, some popular online channels for kitchen hobs in South Africa include Takealot, Wootware, HiFi Corporation, PnP Electrical, House & Home, and more.

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Kripa Shah

Senior Analyst

Considered in this report: • Geography: South Africa • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report: • South Africa Kitchen Hobs market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Types • Free Standing • Built-In Hobs

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By Ignition • Gas/liquid fuel • Electric By Burner/Induction Zone • Four Burners • Two Burners • Three Burners • Five Burners • Six Burners By Distribution Channel • Specialty retail stores • Hypermarket/supermarket • Multi Brand Stores • Online channels(company Websites, 3rd party online platform) The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Kitchen Hobs industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.