Saudi Arabia Smart Home Market Research Report, 2028

Saudi Arabia has been quick to adopt and embrace new technology trends. The country's large, tech-savvy population, along with high smartphone penetration, has set the stage for the rapid adoption of smart home technologies. The country's growing economy and high-income levels have contributed to the culture of smart homes. Residents are willing to invest in cutting-edge technology to enhance their lifestyles, making luxury and convenience key drivers in the adoption of smart home solutions. Saudi Arabia is increasingly focusing on energy efficiency and sustainability as part of its Vision 2030 plan. Smart homes play a role in this by enabling residents to monitor and reduce their energy consumption through features like smart thermostats, lighting control, and renewable energy integration. Security is a paramount concern in Saudi Arabia. The culture of smart homes is driven, in part, by the desire to enhance home security through advanced surveillance systems, smart locks, access control, and real-time monitoring. High-end properties often work with specialized integrators and installers who can design and implement complex smart home systems. These professionals ensure that the technology seamlessly integrates with the home's architecture and interior design. Saudi Arabia is investing in smart city projects, and smart homes are integral to these urban development plans. The integration of homes with smart city infrastructure is creating a more interconnected and efficient living environment. With the rise of digital payments and mobile wallets, smart homes often feature integrated payment systems. This enables residents to pay for utilities, services, and even make in-home purchases through their smart home systems. According to the research report "Saudi Arabia Smart Home Market Overview, 2028," published by Actual Research, the Saudi Arabia Smart Home market is expected to reach market size of more than USD 1.70 Billion by 2028. Smart homes in Saudi Arabia are made to automate different devices and appliances in the home with the use of an integrated monitoring system. This provides the homeowners with efficiency, security, safety, and convenience. Audio/video, temperature, security, and lighting systems can all be monitored and managed via a single interface system. Smart houses place a high priority on security, and their cutting-edge security systems can monitor every part of the house while the owners are away and can alert them to intrusions. As voice recognition technology continues to improve, smart homes in Saudi Arabia increasingly utilize voice commands. Multilingual support, including Arabic and English, ensures that residents can easily interact with their smart devices. Smart kitchens are gaining popularity in Saudi Arabia, with appliances like smart refrigerators that can manage groceries and suggest recipes based on available ingredients. Connected cooking and kitchen appliances are streamlining meal preparation. Saudi households are increasingly adopting smart appliances, including smart washing machines, ovens, and coffee makers. These appliances offer convenience and efficiency through remote control and automation. Smart mirrors that can display information like weather, news, and fitness metrics are gaining popularity. Interactive surfaces, such as smart kitchen countertops, enhance convenience and functionality. The rollout of 5G networks in Saudi Arabia is expected to provide faster and more reliable connectivity for a growing number of smart devices, enhancing real-time monitoring and control. The use of robotic home assistants, such as robotic vacuum cleaners, window cleaners, and lawnmowers, is on the rise. These robots can handle household chores, freeing up residents' time.

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Smart speakers are at the forefront of voice-activated smart home technology. They offer an intuitive and convenient way for users to control various smart devices and systems in their homes through voice commands. This convenience is a significant driver of adoption. Many smart speakers are equipped with virtual assistants like Amazon Alexa, Google Assistant, and Apple Siri. These virtual assistants can perform tasks beyond smart home control, such as answering questions, providing news updates, and even ordering products online. The added value of these virtual assistants encourages adoption. To gain traction in Saudi Arabia, smart speaker manufacturers have incorporated support for the Arabic language. Localized language support has made smart speakers more accessible and user-friendly for Saudi consumers. Smart speakers can serve as entertainment hubs, allowing users to stream music, podcasts, and audiobooks. The appeal of having a device that combines entertainment and smart home control contributes to their popularity. Wireless protocols, such as Wi-Fi, Zigbee, Z-Wave, and Bluetooth, offer easy installation without the need for extensive wiring. This is especially attractive for consumers and businesses in Saudi Arabia, as it simplifies the setup process and minimizes disruption during installation. Wireless smart home solutions are well-suited for retrofit projects in existing buildings. Saudi Arabia has a mix of both new construction and established properties, and wireless protocols provide an accessible option for upgrading older homes and buildings with smart technology. Wireless protocols allow for the easy addition of new devices to a smart home network. Users can expand and customize their smart home systems by incorporating a variety of wireless devices, from smart lights to security cameras. Saudi Arabia has a substantial number of existing homes and buildings. Many residents and property owners are interested in upgrading their current properties to incorporate smart home technologies without the need for new construction. This presents a significant market opportunity for retrofit solutions. Retrofitting smart home technology typically involves minimal disruption to the home's existing structure. This is particularly appealing to homeowners who want to enjoy the benefits of smart technology without undergoing major construction or renovation projects. Retrofit solutions provide flexibility for homeowners to customize and select specific smart devices and systems that match their preferences and requirements. This customization is attractive for those who want a tailored smart home experience. Retrofit solutions support aging in place, allowing seniors to remain in their homes while benefiting from technologies that enhance their comfort, safety, and quality of life. In addition, indirect channels often have well-established distribution networks that can efficiently reach a broad customer base. Retailers and distributors can offer smart home products to a wide range of consumers through physical stores and online platforms, making it convenient for customers to access these products. Retailers and distributors can play a significant role in educating consumers about smart home products. They can showcase these products in their stores, provide demonstrations, and offer assistance in product selection, which can lead to higher adoption rates. Considered in this report: • Geography: Saudi Arabia • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028

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Kripa Shah

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Aspects covered in this report: • Saudi Arabia Smart Home market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product • Security and Access Control • Lighting Control • Entertainment System • HVAC Control • Smart Speakers • Smart Home Appliances • Smart Kitchen Appliances • Smart Home Healthcare Systems • Smart Furniture • Other Controls (Smart Meter, Smart Plug, Smart Smoke detector, Smart hub) By Protocols • Wireless Protocols • Wired Protocols • Hybrid Protocols

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By Application • New Construction • Retrofit By Sales Channel • Direct • Indirect By Software & Services • Behavioural • Proactive The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Smart Home industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.