Saudi Arabia Poultry Feed Market Research Report, 2029

As urban life thrives in Saudi Arabia, the poultry feed market rises like a phoenix that transforms the challenges of arid land into sustainable supply chain promising high quality poultry for every table. Poultry are domesticated birds mainly bred for their meat, eggs, and feathers, of which chickens happen to be the most consumed species in Saudi Arabia. This sector assumes great importance toward the food security of the country, as a significant proportion of the growing population can afford to consume this product, which is an excellent source of protein. Increasing demand for poultry products make the poultry feed market ever more important with time and have ensured healthy productivity of poultry through high quality feed formulations. Rapid urbanization within Saudi Arabia has impacted considerable changes in the poultry feed market, wherein changing consumer preferences are also being observed. With these expansions, the rise in the consumption of poultry has motivated an additional market for high-grade poultry feed. Moreover, modernization having set in, the poultry farm as well as the feed mill has been modernized. The rationale behind this is that the producers would like to meet the expectations of the urban consumers, who expect safe and locally produced poultry. Moreover, advanced poultry farming technologies like automated feeding systems and digital monitoring are being developed to enhance efficiency and reduce waste. Increased urbanization in the agriculture sector in Saudi Arabia requires more efficient food production systems to meet the increasing demand for poultry. The increased use of such innovative technologies in poultry farming boosts overall productivity based on the expansion of cities. The integration of advanced feeding systems and precision feeding techniques has become critical towards answering the needs of a burgeoning population that is rapidly becoming urbanized and is increasingly looking toward high-quality protein sources. In Saudi Arabia, the poultry feed market is subject to different kinds of certifications and regulation from the standards bodies for ensuring the safety and quality of feed products. Among other key roles, Saudi Food and Drug Authority (SFDA) plays a crucial role in regulating animal feed safety, while the Saudi Standards, Metrology and Quality Organization (SASO) determines standards for national quality of feed. According to the research report "Saudi Arabia poultry feed Market Research Report, 2029," published by Actual Market Research, the Saudi Arabia poultry feed market is anticipated to add to more than USD 300 Million by 2024–29. The demand for poultry products is increasing due to a growing population that is on the rise and consuming more poultry products. Government policies in pursuit of self-sufficiency in food production are also helping the growth of the local poultry feed market. For instance, research and development on alternative feed ingredients are some inputs that influence the market dynamics. Additionally, consumer preference is shifting to health and nutrition; thus, there is an increasing demand for specialty feeds that meet the specific dietary needs of poultry. Although promising, the Saudi poultry feed market still faces more challenges. Feed ingredient price volatility affects profitability significantly on the part of poultry producers and requires tight cost management. Quality and safety levels need to be maintained at high levels in all poultry feeds so that the industry can consistently abide by strict regulatory requirements toward maintaining consumer confidence. Water shortages, from which the desert country Saudi Arabia suffers, will also pose certain difficulties for sustainable development of the system of poultry farming and feed production. The effects of the COVID-19 pandemic on the poultry feed market in Saudi Arabia have been mixed. Disruptions to supply chains and logistical bottlenecks mean higher costs for feeds and challenges to the availability of feed ingredients, but the pandemic has also shed light on the need for food security. Therefore, the government is focusing more on increasing the domestic poultry production along with poultry feedstocks and extolling the importance of local self-sufficiency. The Covid-19 outbreak also helped in bringing awareness towards food safety, thus increasing the demand for high-quality poultry among consumers, thereby paving its way towards driving the course of the market.

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The first and major one among the market is the cereal grains that include wheat, barley, and corn. These are standard components in poultry feed. They contribute carbohydrates and energy and are essential for the growth and production efficiency. The Saudi government has been supportive of a policy promoting local grain production to meet increased demand to achieve overall food security. Soybean meal and palm kernel cake are two of the major products in this category with high protein content and which are, therefore, an excellent source of nutrition for poultry. While it has been overtaken by local production of soybean meal, Malaysian palm kernel cake is successful because of competitive pricing which is complemented by consistent supply and gets significant market share in the industry. Fish Meal & Bone Meal comprise ingredients critical for high-quality protein and essential nutrients, such as calcium and phosphorus, in the feed. Fish meal is especially appreciated because of its amino acid profile, which should ensure optimum growth rates in poultry. These ingredients have assumed greater importance as Saudi Arabia ramps up efforts to raise the nutritional quality of animal feed. The Saudi Arabian poultry feed market is segmented into different forms, such as pellets, mash, crumbles, among others. Of these, the pellet form carries the largest share of the market because of multiple benefits such as improved palatability, lower wastage, and feed efficiency. In poultry, pellets allow better digestion and utilization of nutrients, thus directly beneficial to better meat and egg production rates. The lead position in this segment is further supported as the demand for poultry products has been on an upswing in Saudi Arabia owing to a growing population and shifting dietary preferences towards protein-rich foods. Mash feed forms another large proportion, loose and not pressed. In comparison to pellets, mash feed is low in demand but nonetheless a fundamental feed in any farming system due to the fact that it is less expensive to produce. Mash is primarily used in small-scale applications where crop growers are concerned more about the price than efficiency. Crumbles, in fact, are smaller pellets and help support the younger bird, which needs an easier feed to digest. This form is gaining on popularity because it aids growth rates in chicks and is therefore better loved in broiler production. Others comprise other unusual feed forms, including cakes or cubes used less regularly but still useful in special contexts or niche markets, including specialty feeds for organic farming or specific nutritional requirements. The broiler continues to be the primarily leading sector of the UAE poultry feed market, and other segments are receiving enormous attention in the market. The surge in demand for chicken meat has also been an important cause for the increasing dominance of the broiler segment. Chicken is also highly consumed as a source of protein in this region due to its availability and usability in various forms of food preparation. The growth of this segment is heavily influenced by demographic trends-increasing population and urbanization, leading to higher consumption of poultry products. With rising disposable incomes, there is a higher propensity to spend more on poultry since it is a more affordable alternative to red meat. Layer segment is also important in the market landscape. The developments that have occurred in the modern day about health conscious people, who want to consume protein diets, have catapulted demand considerably. Eg. Eggs happen to be an indispensable item in any traditional recipes and are rich in nutrients too. Innovations in feed formulations have improved the efficiency and quality of egg production so that producers can meet increasingly demanding consumer expectations. This growth in this segment is further facilitated by improvements made towards the welfare of animals as well as sustainability in the production of eggs. The "others" category includes ducks and geese, among other types of poultry. Even though this is a much smaller share compared to that of broilers and layers, this market is gradually becoming significant because of the diverse local ethnic tastes of UAE's multicultural base. With international cuisine becoming one of the most promising trends, demand for non-traditional poultry products is on the rise. The increasing organic and specialty feed markets also form niches for sustainability and health-conscious demand.

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Kripa Shah

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Considered in this report • Historic year: 2018 • Base year: 2023 • Estimated year: 2024 • Forecast year: 2029 Aspects covered in this report • Poultry Feed market Outlook with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Ingredients • Cereal/Grain • Oilseed Meal • Fish Meal & Bone Meal • Others

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By Form • Pallet • Mash • Crumbles • Others By Livestock • Broiler • Layers • Others The approach of the report: This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations, and organizations related to the Poultry Feed industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.