Flexible packaging is represented as the fastest growing in the packaging industry. The private sector's growth in Saudi Arabia is propelling the demand for flexible packaging solutions. Economic growth in the country and the growth of e-commerce and retailing sectors are other major reasons for the high demand for flexible packaging solutions in Saudi Arabia. Saudi Arabia is estimated to grow rapidly in the flexible packaging market during the forecast period. Extending the shelf life of products and changing technology has boosted the demand for flexible packaging in the country. Innovations and technological advancements in flexible packaging have contributed to the growth.
Flexible packaging is the best option for protecting products from damage and the outside environment. Due to the busy lifestyles of people, the demand for ready-to-eat food products has increased, thereby driving the growth of the flexible packaging market in the country. Urbanization and the expansion of the end-use industries in Saudi Arabia have led to the growth of the flexible packaging market. The use of flexible packaging solutions has increased rapidly with the growing trend of sustainable and eco-friendly packaging solutions. Also, manufacturers are striving for recyclable flexible packaging materials for their products. Major companies in the flexible packaging market are focusing on the adoption of the new technology; it ultimately gives a cost benefit and also has less impact on the environment. Growing focus on domestic production in Saudi Arabia is estimated to drive demand for flexible packaging solutions during the forecast period.
According to the research report, "Saudi Arabia Flexible Packaging Market Overview, 2027," published by Actual Market Research, the flexible packaging market is anticipated to grow at a CAGR of around 4% in terms of value during the forecast period. The government of Saudi Arabia is focusing on other industries to reduce dependence on revenue from the oil and gas sector. Increased output from various end-use industries will drive up demand for flexible packaging in the country. The government has put in place plastic-use rules and regulations. Growing demand for sustainable and reusable plastic packaging materials in the country is driving the growth of the market.
According to the report, based on material type, the market is segmented into plastic, paper, aluminium foil, and other materials. The plastic segment is the fastest growing in the flexible packaging market. Flexible plastic packaging is a highly preferred material among manufacturers due to its wide applications and low-cost properties. Manufacturers prefer plastic as a packaging material to pack the product into small units. The plastic segment accounts for more than 70% of the market share in flexible packaging. The aluminium foil segment is also estimated to grow faster during the forecast period. Aluminum foil is considered a sustainable material owing to its reusability and degradability. The growing demand for customer-friendly packages and heightened product protection is expected to boost the paper packaging segment in Saudi Arabia. Based on the application, the market is segmented into food, beverage, pharmaceuticals, personal care, and others. The food segment is leading the market for flexible packaging in Saudi Arabia.
The food packaging segment is growing because of the changes in preferences and rapid changes in technology that have shaped the demand for flexible packaging. As consumers' buying power grew, they spent more on personal care and home care products. Many of these goods require unique packaging with aesthetics for consumers and performance to keep products safe but also light-weight for transportation. The beverage industry is the second largest user of flexible packaging solutions in the country. Rising consumption of beverages across the country is propelling the growth of the beverage market. The flexible packaging market is also registering potential growth in the pharmaceutical sector. Materials used in these applications must be compliant with the various pharmacopoeia and biocompatibility standards and offer performance features that can help reduce costs and improve patient compliance. Based on the packaging type, the market is segmented into bags, wraps, pouches, and others. The pouch segment covers a large portion of the flexible packaging market. Factors such as rising demand for pouch packaging in the food and beverage industries have created enormous opportunities for the flexible packaging market. Materials used in transport packaging must provide protection and load stability, and offer superior processing characteristics and mechanical properties for product unitization and logistics purposes.
COVID-19 Impact:
The COVID-19 pandemic had a major impact on multiple areas like economy, productivity, and demand in end-use sectors. The shortage of supplies has adversely impacted production and manufacturing. The supply chain disruptions are faced by manufacturers because of the lockdown measures. On the other hand, the demand for food products and pharmaceutical products is increased at the time of a pandemic. Ultimately, this led to the need for efficient flexible packaging solutions.
Considered in this report
• Geography: Saudi Arabia
• Base year: 2021
• Estimated year: 2022
• Forecast year: 2027
Aspects covered in this report
• Saudi Arabia Flexible Packaging market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Five force models
• Top profiled companies
• Strategic recommendation
Types of Material in the report:
• Plastic
• Paper
• Aluminum Foil
• Others
By End-Use in the report:
• Food
• Beverages
• Pharmaceuticals
• Personal care
• Others
Types of Packaging in the report:
• Bags
• Wraps
• Pouches
• Others
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to flexible packaging industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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