Middle East and Africa Walk-Behind Lawn Mower Market Research Report, 2028

The MEA region has many large gardens, parks, golf courses, and sports fields. The upkeep of these huge green landscapes necessitates the use of a large number of walk-behind mowers. The requirement for efficient and dependable equipment to manage these large manicured areas drives the market for walk-behind mowers in the MEA region. Furthermore, schemes for rapid urbanisation and infrastructure development are common in the MEA region. Walk-behind mowers are in high demand for the care of public spaces, roadside verges, and residential areas as cities grow and new construction projects are launched. Water scarcity is a problem in many parts of the MEA region. As a result, water conservation and smart irrigation practises are becoming increasingly important. Walk-behind mowers that are designed to minimise water consumption and offer features such as mulching capabilities are sought-after in these areas. Electric-powered walk-behind mowers have grown in popularity in the MEA region due to their environmental friendliness and low noise levels. These mowers are often powered by rechargeable batteries and operate without emitting any emissions, making them ideal for ecologically conscious users. Furthermore, self-propelled walk-behind mowers have innovative driving systems that force the mower ahead, requiring less work from the user to push it. These mowers have changeable speed settings, which allow users to tune the mower's pace to their walking speed, resulting in better manoeuvrability and less tiredness. For improved performance, walk-behind mowers now include innovative cutting technologies. Increased blade designs, customizable cutting heights, and increased airflow for efficient grass clipping discharge may be included in these systems. These advancements result in cleaner and more precise cutting, even in challenging terrain or grass conditions. According to the research report, “Middle East & Africa Walk-Behind Lawn Mower Market, Research Report, 2028", published by Actual Market Research, the market is anticipated to reach market size of USD 2.2 Billion by 2028. The landscaping and gardening services business is a major driver of the MEA walk-behind lawn mower market. Walk-behind mowers are heavily used by professional landscaping businesses and gardening services to maintain and manage the green spaces of residential complexes, commercial buildings, public parks, golf courses, and other landscaped areas. Furthermore, the hospitality and tourism industries, which include hotels, resorts, and recreational facilities, place a high value on maintaining visually appealing landscapes. These businesses rely on walk-behind mowers to maintain well-kept lawns, gardens, and outdoor spaces that improve the entire guest experience. In the MEA region, municipalities, local government entities, and public works agencies are major users of walk-behind mowers. These organisations are in charge of maintaining public parks, recreational areas, roadside verges, and other public green spaces. They can handle these areas more efficiently and effectively using walk-behind mowers, ensuring safety, cleanliness, and aesthetic appeal. In the MEA market, walk-behind mowers with smart technologies have gained appeal. These mowers include connectivity features such as smartphone apps, which allow users to remotely control and monitor their mowers. Programmable scheduling, real-time notifications, and autonomous operation are other smart features that improve user ease and flexibility. The durability and maintenance of walk-behind mowers have improved in the MEA market. Manufacturers use high-quality materials and corrosion-resistant components to assure the mowers' lifespan, especially in harsh climates. Furthermore, features such as tool-free blade changing systems and easily accessible maintenance areas have made upkeep and service easier.

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Based on product type, the market is segmented into reel/cylinder mowers, self-propelled, mowers, push mowers, hover mowers. Self-propelled walk-behind lawn mowers are significantly gaining traction in the region. Self-propelled mowers are designed to propel themselves forward, reducing the effort required by the user to push the mower. This feature makes them particularly appealing in the MEA region, where large lawn areas are common. Users can simply guide the mower while it moves on its own, resulting in reduced physical exertion and fatigue during lawn maintenance. With self-propelled mowers, users can cover larger areas more quickly compared to traditional push mowers. This is especially beneficial in the MEA region, where extensive landscaped areas, such as parks, gardens, and sports fields, require regular maintenance. The increased speed and efficiency of self-propelled mowers allow for time savings, enabling users to complete their lawn care tasks more efficiently. Self-propelled mowers offer improved maneuverability compared to traditional push mowers. They typically feature adjustable speed settings, allowing users to match the mower's pace to their walking speed. This ensures better control and maneuverability around obstacles, tight corners, and intricate lawn patterns. In the MEA region, where intricate landscaping designs are valued, the enhanced maneuverability of self-propelled mowers is highly desirable. As technology advances and production costs decrease, self-propelled mowers have become more affordable and accessible to a wider range of consumers in the MEA region. This affordability has contributed to their growing popularity as users recognize the benefits of self-propelled mowers over traditional push mowers. Fuel type of the market includes, manual-powered, gas-powered, propane-powered, electric-corded, and electric-cordless. Gas powered fuel type is most commonly used fuel in walk-behind lawn mowers in MEA. Gasoline or petrol, the fuel used in gas-powered mowers, is readily available in the MEA region. Gas stations are widespread, making it convenient for users to refuel their mowers. This ease of access to gasoline contributes to the popularity of gas-powered mowers. Gas-powered mowers are known for their robust power and performance. They typically feature engines with higher horsepower, allowing them to handle thick grass, tough terrains, and challenging cutting conditions commonly found in the MEA region. The higher power output of gas engines enables efficient and precise cutting, making them suitable for professional landscaping and large lawn areas. Gas-powered mowers offer longer run-times compared to battery-powered mowers. This is particularly beneficial in the MEA region, where larger lawn areas may require more time for maintenance. The extended run-time of gas-powered mowers eliminates the need for frequent recharging, allowing users to complete their lawn care tasks without interruption. Based on drive type, market includes, AWD ((All-wheel Drive), FWD (Front-Wheel Drive), and RWD (Rear-Wheel Drive). The market is significantly dominated by RWD (Rear-Wheel Drive). During the forecast period the AWD (All-Wheel Drive) walk behind lawn is expected to register significant CAGR of the market. The Distribution Channel of the market includes, offline and online. The online segment is expected to register highest CAGR of the market in MEA region. The MEA region has witnessed a significant increase in internet penetration in recent years. More people now have access to the internet and are becoming comfortable with online shopping. This has led to a growing trend of consumers preferring to purchase products, including walk-behind lawn mowers, through online channels. Online shopping offers unparalleled convenience and accessibility. Consumers can browse and purchase walk-behind mowers from the comfort of their homes or offices, without the need to visit physical stores. This is particularly appealing in the MEA region, where factors such as long distances, traffic congestion, and limited store options can make offline shopping more time-consuming and inconvenient.

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Kripa Shah

Senior Analyst

Considered in this report • Geography: Middle East & Africa • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • Middle East & Africa Walk-Behind Lawn Mower market with its value and forecast along with its segments • Country-wise Walk-Behind Lawn Mower market analysis • On-going trends and developments • Top profiled companies • Strategic recommendation Countries Covered in the report: • UAE • Saudi Arabia • South Africa

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By Product Type: • Reel/Cylinder Mowers • Self-propelled Mowers • Push Mowers • Hover Mowers By Fuel Type: • Manual-powered • Gas-powered • Propane-powered • Electric-corded • Electric-cordless By Drive Type: • AWD (All-wheel Drive) • FWD (Front-wheel Drive) • RWD (Rear-wheel Drive) By End-User: • Residential • Professional Landscaping Services • Golf Courses • Government and Others By Distribution Channel: • Offline • Online The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Walk-Behind Lawn Mower industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.