Mexico Goat Milk Product Market Research Report, 2028

In Mexico the consumption of goat milk and its products has a long history, dating back to pre-Hispanic times. Indigenous communities, such as the Zapotec and Mixtec, have traditionally raised goats and utilized their milk for various culinary purposes. Goat milk is used in the production of various traditional Mexican dairy products. One of the most well-known is "cajeta," a type of caramel made from goat milk. Cajeta is popular as a spread, topping, or filling for desserts and sweets. Different regions of Mexico have their own unique goat milk products. For example, in the state of Oaxaca, goat milk is used to produce a variety of cheeses, including the popular "quesillo," a string cheese made from stretched curds. Other regions may have their own specific goat milk cheeses or local specialties. Goat milk and its products play a significant role in Mexican cuisine. Goat cheese is commonly used in salads, tacos, enchiladas, and other traditional dishes. The tangy and slightly gamey flavor of goat cheese adds a distinct taste to many Mexican recipes. Goat milk products often feature in traditional celebrations and festivals in Mexico. For example, during the Day of the Dead (Día de los Muertos) festivities, cajeta is sometimes used as an offering or ingredient in traditional sweets. Goat milk products can also be found in local markets during other cultural events and celebrations. According to the research report "Mexico Goat Milk Product Market Research Report, 2028," published by Actual Market Research, the Mexico Goat Milk Product market is expected to grow at more than 7.35% CAGR from 2023 to 2028. Artisanal production of goat milk products is prevalent in Mexico, with many small-scale producers emphasizing traditional methods and locally sourced ingredients. This trend aligns with the growing consumer interest in locally made, high-quality, and authentic products. Convenience-driven products, such as pre-packaged goat milk beverages, single-serve yogurt cups, and snack-sized cheese portions, are gaining popularity in the Mexican market. These products cater to busy lifestyles and on-the-go consumption, providing a convenient and healthy alternative for consumers. Goat milk-based nutritional supplements, fortified with vitamins, minerals, and probiotics, are witnessing increased demand in Mexico. Additionally, there is a growing interest in goat milk products with specific health benefits, such as products targeted towards digestive health, immunity, or dietary supplementation. Mexico's rich culinary heritage and diverse regional cuisines are attracting culinary tourists who seek unique food experiences. Goat milk products, with their distinct flavors and traditional applications, are becoming a part of culinary tourism experiences, where visitors can taste and learn about the local gastronomy. While the liquid segment currently holds a larger market share, the solid segment is expected to witness a higher CAGR during the forecast period.

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Based on Product type the market is divided into Goat Cheese (Fresh Goat Cheese, Aged Goat Cheese, Flavored Goat Cheese, Others), Goat Milk Powder (Skimmed milk Powder, Full Cream Milk Powder), Goat Yogurt (Set-style Yogurt, Swiss-style Yogurt), Butter, Others (ice cream, cajeta). Goat Cheese segment is expected to dominate the market due to its distinct flavor profile and creamy texture. Goat milk and its derivatives, including Goat Yogurt, are often perceived as a healthier alternative to cow's milk products. Goat Yogurt is naturally lower in lactose, making it easier to digest for individuals with lactose intolerance. It also contains different proteins and higher levels of certain vitamins and minerals compared to cow's milk yogurt. The health-conscious consumer segment seeks these nutritional benefits, leading to the growing demand for Goat Yogurt. Goat Yogurt has a distinct flavor profile that sets it apart from cow's milk yogurt. It is often described as tangy, mildly sweet, and creamy. Some consumers find this flavor profile more appealing and enjoyable compared to the milder taste of cow's milk yogurt. The unique flavor of Goat Yogurt adds variety to consumers' yogurt choices and caters to their preference for different taste experiences. In addition, Goat Milk Powder offers convenience and longer shelf life compared to liquid goat milk. It can be easily stored and transported, making it a practical choice for consumers who prefer the convenience of a powdered format. Goat Milk Powder retains its nutritional properties and can be reconstituted with water when needed, providing a versatile option for on-the-go consumption or in areas where fresh goat milk availability is limited. Goat milk is known for its nutritional value, and Goat Milk Powder retains these benefits. It is a good source of protein, vitamins (such as vitamin A and B vitamins), minerals (including calcium and magnesium), and healthy fats. The high nutritional content of Goat Milk Powder attracts health-conscious consumers who seek wholesome and nutrient-dense food options. Mexico's Goat Milk Product Market Based on distribution channel, the market is divided into hypermarkets and supermarkets, Convenience Stores, Specialty Stores, Online, and others (pharmacy stores, B2B). Hypermarkets and supermarkets play a significant role in the distribution of goat milk products in Mexico. These large retail chains offer a wide range of products, including dairy items. Goat milk products, such as goat milk, goat cheese, and goat milk-based beverages, are commonly found in the dairy section of hypermarkets and supermarkets. These establishments provide a convenient and accessible shopping experience for consumers, allowing them to easily access goat milk products along with their regular grocery shopping. Some examples of hypermarkets and supermarkets in Mexico that are known for carrying a variety of goat milk products include Walmart, Soriana, Chedraui, Superama, La Comer, and more. Online platforms have witnessed significant growth as a distribution channel for goat milk products in Mexico. Consumers can purchase goat milk products through various e-commerce platforms, including dedicated online retailers, grocery delivery services, and direct-to-consumer websites operated by producers. Online channels provide convenience, accessibility, and the ability to explore a wider range of products, making them increasingly popular among consumers seeking convenience and a diverse selection. Some examples of online platforms in Mexico where consumers can purchase goat milk products include Mercado Libre, Amazon Mexico, Walmart Online, Superama, and more. One of the main restraints in the goat milk product market is the limited awareness and understanding among consumers. Goat milk products may not be as well-known or widely understood compared to cow's milk products. This can result in lower demand and slower market growth as consumers may be hesitant to try or incorporate goat milk products into their daily consumption habits. The availability and accessibility of goat milk products can be a constraint in some regions of Mexico. The distribution network for goat milk products may not be as extensive as that of cow's milk products, which can limit consumer access. Limited availability can also affect pricing and affordability, making goat milk products less accessible to certain consumer segments. Goat milk products, particularly artisanal or specialty products, may be priced higher compared to mass-produced cow's milk products. This price differential can be a constraint for price-sensitive consumers who may perceive goat milk products as a premium or niche offering. The higher cost can limit the market potential and adoption among certain consumer segments. Goat milk products are being positioned as allergen-free alternatives to cow's milk, appealing to individuals with lactose intolerance or milk allergies. Additionally, goat milk is being used as a base for plant-based alternatives such as goat milk-based yogurts, cheeses, and milk alternatives for those following a plant-based or vegan diet.

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Kripa Shah

Senior Analyst

Considered in this report • Geography: Mexico • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • Mexico Goat Milk product market with its value and forecast along with its segments • On-going trends and developments • Top profiled companies • Strategic recommendation By Product Type • Goat Cheese (Fresh Goat Cheese, Aged Goat Cheese, Flavored Goat Cheese, Others) • Goat Milk Powder (Skimmed milk Powder, Full Cream Milk Powder) • Goat Yogurt (Set-style Yogurt, Swiss-style Yogurt) • Butter • Others (ice cream, cajeta)

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By Form • Liquid • Solid By Distribution • Hypermarket & Supermarket • Convenience Stores • Specialty Stores • Online • Others (Pharmacy Store, B2B) The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Goat Milk Product industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.