Europe Plant-based Ice Cream Market Research Report, 2028

The vegan trend in Europe has been steadily evolving over the past decade, reflecting changing consumer attitudes, environmental concerns, and health-conscious choices. Veganism is on the rise in Europe, with a significant increase in the number of people identifying as vegans or vegetarians. This trend is driven by various factors, including ethical concerns about animal welfare, environmental awareness, and health considerations. Many Europeans are adopting plant-based diets, either by reducing their meat and dairy consumption or by going entirely vegan. Plant-based diets are seen as a way to improve health and reduce the environmental impact of food production. The availability of vegan products in Europe has expanded significantly. Grocery stores and supermarkets now stock a wide range of plant-based alternatives, including vegan meat substitutes, dairy-free milks, and vegan cheese. This increased availability has made it easier for people to embrace a vegan lifestyle. Veganism is influenced by cultural factors in Europe. In some countries, traditional diets have a strong focus on plant-based foods, making it easier for people to adopt veganism. Additionally, vegan versions of traditional dishes are becoming more widely available. European food manufacturers and startups are continually developing innovative plant-based ingredients and products. This includes plant-based proteins derived from sources like peas, lentils, and algae, as well as plant-based alternatives to eggs and dairy. Concerns about animal welfare play a significant role in the vegan trend. European consumers are increasingly conscious of the conditions in which animals are raised and slaughtered, which drives them to seek cruelty-free alternatives. Some European governments are taking steps to support and promote plant-based diets. This includes initiatives to reduce meat consumption in public institutions, promote vegetarian and vegan options in schools, and provide incentives for plant-based businesses. According to the research report, “Europe Plant-based Ice Cream Market Research Report, 2028†published by Actual Market Research, the market is anticipated to add over USD 300 Million market size from 2023 to 2028. Europe has seen a significant rise in health awareness and a growing interest in plant-based diets, with consumers seeking healthier and more sustainable food choices. Vegan ice cream, made from plant-based milk alternatives such as almond, coconut, or soy, aligns with these dietary preferences, offering a guilt-free indulgence. Secondly, the region is witnessing a surge in the number of individuals adopting vegan and vegetarian lifestyles, influenced by ethical considerations surrounding animal welfare and environmental sustainability. As a result, the demand for dairy-free alternatives like vegan ice cream has skyrocketed, prompting manufacturers to introduce a diverse range of innovative flavors and premium offerings. Additionally, the availability of vegan ice cream in various supermarkets, specialty stores, and online platforms has made it easily accessible to consumers across Europe, contributing to its growing popularity and driving the expansion of the vegan ice cream market in the region. The leading European vegan ice cream player has focused on market extension while strengthening its production capacity to consolidate its foothold in the market. Because of the highest prevalence of obesity, the United Kingdom has emerged as the region's largest market for vegan ice cream. Furthermore, due to increased health awareness and vegetarianism adoption, other Western European countries such as Finland and Denmark have emerged as major markets for vegan ice cream. Thus, rising demand for vegan ice cream is expected to propel Europe's vegan ice cream market forward. Froneri, the UK-based ice cream joint venture owned by Nestlé and R&R, has launched a new brand of indulgent herbal ice creams. Called Roar, the ice cream brand that concentrates on saving endangered feral cats and encourages its consumers to "find their nature." The new brand has formed a long-term partnership with Panthera as a financial sponsor supporting the Tigers Forever fund, in order to increase the number of tigers by at least 50% over ten years.

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Shift in the consumer buying behavior has compelled manufacturers to focus on producing low-sugar, less processed ingredients and label-free ice-creams, which is expected to boost the market growth in the forecast period. Increasing consumption of fruit bars, nondairy desserts, keto ice cream cakes have contributed in spiking the sales of plant-based ice creams. The market is expected to evolve in the future as some of the leading companies join the bandwagon of introducing plant-based ice cream. For instance, Froneri, an ice cream manufacturer, owned by R&R and Nestle, has introduced a novel-plant based ice cream range ‘ROAR’. It has been made available in flavors ranging from hazelnut chocolate cookie, hempseed chocolate brownie to coconut mango passion fruit oat cookie. The new brand has teamed up with Panthera’s as a financial sponsor supporting the Tigers Forever fund, in order to help increasing the number of tigers by 50% in the next ten years. The plant based ice creams market is expected to flourish in the forecast period owing to the increasing demand across the globe. The region's ice cream producers are switching from dairy milk to plant-based milk, which has benefited market expansion. Strong regional competitors like Booja Booja as well as Ben & Jerry's, as well as regular product debuts, are fueling the market's expansion. Dairy replacements are also used as a result of other important considerations, such as the expanding vegan population and the rise in demand for vegan meals. A good prognosis for product demand has been offered by technological developments and innovations in products for taste enhancements to match the flavor of dairy-based ice cream. Owing to a rise in the lifestyle diseases like obesity, and diabetes, a growing preference for veganism and increasing health consciousness among consumers, ice creams without dairy ingredients are gaining momentum in the European market. Owing to the demand for healthy/free-from ice cream, companies have been launching new products and expanding into new markets, for example, in February 2021, Sweden-based company, LUB Foods subsidiary brand Nick’s secured USD 30 Million in funding to execute its plans for expansion of its sugar-free ice cream products in international markets, mainly in the United States and Germany, along with the construction of a production facility located in Europe. The number of vegan populations in Europe is on a significant rise, contributing substantially to the growth of the vegan ice cream market in the region. Much of the vegan population in Europe sees veganism as a lifestyle choice, rather than just dietary restrictions. A significant rise in desired wellness caused changes in customer diets, supporting the growth of veganism among the European population, that is ever more concerned for the environment, animal welfare, and in particular, their health. The increase in the number of shops and commercial sales area has also contributed to the growth of the European vegan ice cream market. The growth of soy milk ice cream in Europe reflects the broader trend of increasing demand for plant-based and dairy-free products. Many consumers in Europe are adopting plant-based diets for health reasons, such as reducing cholesterol and saturated fat intake. Soy milk ice cream offers a dairy-free alternative that is often lower in saturated fats and cholesterol compared to traditional dairy ice cream. Lactose intolerance is a common condition, and soy milk ice cream provides a suitable alternative for individuals who cannot consume dairy products. It is a dairy-free option that allows those with lactose intolerance to enjoy frozen treats without discomfort. The growing popularity of vegan and vegetarian lifestyles in Europe has led to an increased demand for plant-based ice cream options. Soy milk is a versatile and neutral base for vegan ice cream, making it appealing to those who follow plant-based diets. Soy is considered a more sustainable source for plant-based milk compared to some other alternatives. As environmental consciousness grows in Europe, consumers are seeking products with lower environmental footprints, which can drive the popularity of soy milk ice cream. European consumers have access to a wide variety of soy milk ice cream flavors, from classic options like chocolate and vanilla to more unique choices like pistachio or raspberry sorbet. This variety in flavors keeps consumers engaged and interested in trying new products. Soy milk ice cream appeals to a diverse consumer base, including vegans, vegetarians, those with dietary restrictions, and anyone seeking a dairy-free and sustainable dessert option. This broad appeal contributes to its growth. European grocery stores, supermarkets, and health food shops stock a wide range of soy milk ice cream brands and flavors. This availability makes it convenient for consumers to incorporate dairy-free options into their shopping routines.

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The growth of blended plant-based ice cream in Europe is reflective of the broader trends in the plant-based food industry and consumers' evolving preferences. Blended plant-based ice cream, which combines various plant-based sources for a unique taste and texture, has gained popularity in Europe. Blended plant-based ice creams offer a wider variety of flavor profiles compared to single-source varieties. By combining different plant-based sources, manufacturers can create complex and innovative flavors, attracting consumers looking for novel taste experiences. The blending of various plant-based sources often results in a creamier and more indulgent texture, resembling traditional dairy ice cream. Plant-based ice creams can be formulated to be free from common allergens like nuts and soy, making them suitable for individuals with food allergies or intolerances. This inclusivity enhances their appeal. Sustainability is a driving factor in the European food industry. Blended plant-based ice creams can be made using ingredients with a lower environmental footprint, aligning with the eco-conscious values of many consumers. The European market is known for its innovative and artisanal ice cream brands. Many of these brands are experimenting with unique combinations of plant-based sources and ingredients to create premium blended ice cream products that stand out in terms of taste and quality. Major supermarkets and health food stores in Europe stock a variety of blended plant-based ice cream brands, making these products easily accessible to a wide range of consumers. European ice cream manufacturers often introduce seasonal and limited-edition blended flavors, attracting consumers looking for special treats during different times of the year. European consumers have access to a wide range of plant-based ice cream flavors and formats. Manufacturers are continually introducing new and exciting options, from classic vanilla and chocolate to unique and exotic flavors like lavender or cardamom. To cater to consumers with allergies or sensitivities, brands are developing plant-based ice creams that are free from common allergens like nuts and soy. This inclusivity enhances accessibility and appeals to a broader customer base. Many plant-based ice cream brands are focusing on health-conscious formulations. This includes reducing sugar content, using natural sweeteners, and incorporating functional ingredients like probiotics, vitamins, and minerals to enhance nutritional value. European brands are experimenting with innovative plant-based ingredients such as pea protein, oat milk, and hemp milk to create creamier and more nutritious frozen desserts. These ingredients are also chosen for their sustainability and health benefits. Many consumers in Europe prefer organic and non-GMO products. Plant-based ice cream brands are responding by offering organic and non-GMO certified options, appealing to those seeking high-quality and ethically sourced ingredients. Consumers appreciate locally produced and artisanal plant-based ice creams, which are often seen as more authentic and aligned with European food traditions. These brands emphasize high-quality ingredients and unique flavors. European cities are witnessing the rise of plant-based dessert cafes and ice cream shops that exclusively offer dairy-free treats. These establishments provide consumers with a dedicated space to enjoy a wide range of plant-based desserts. Also, European plant-based ice cream brands often introduce seasonal and limited-edition flavors to celebrate holidays and events. These special releases create excitement and encourage repeat purchases. The online sales channel for plant-based ice cream is growing rapidly in Europe, offering convenience and a wider selection. Subscription services allow consumers to receive regular deliveries of their favorite products. Key Developments • In August 2022, Jude's Plant-Based Mint Chocolate, a new vegan ice cream flavor, was launched in a partnership between United Kingdom ice cream brand Jude's and peppermint chocolate manufacturer Summerdown. • In January 2022, Unilever's Magnum brand started a vegan range of bite-sized ice creams. These ice creams are prepared with pea protein, catering to the inclination of consumers toward veganism. • In June 2021, Häagen-Dazs launched its multi-textured two-in-one ice creams in Belgian Chocolate & Vanilla Crunch, Dark Chocolate & Salted Caramel Crunch, and Belgian Chocolate & Strawberry flavors in the United Kingdom. The innovative concept includes redesigned breakthrough packaging for greater retail impact, as well as an accessible and simplified pricing point that is consistent with the brand's core range.

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Considered in this report • Geography: Europe • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • Europe Plant-based Ice Cream with its value and forecast along with its segments • Country-wise Plant-based Ice Cream market analysis • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation Countries covered in the report • Germany • United Kingdom • Spain • France • Italy • Russia By Form Type • Blends • Singles By Distribution Channel • Hypermarkets and Supermarkets • Convenience Stores • E-Commerce • Others By Product source • Coconut Milk Based • Soy Milk Based • Almond Milk Based • Cashew Milk • Rice Milk Based • Others By Flavor Type • Beans • Nuts • Fruits • Herbs • Others By Packaging Type • Tub • Bag/Sachet The approach of the report: This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, and government-generated reports and databases. After gathering the data from secondary sources, primary research was conducted by conducting telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started making primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Plant-based Ice Cream industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.