Europe Frozen Fish and Seafood Market Research Report, 2028

The expansion of the European seafood industry is the main factor driving the market for frozen fish and seafood. By providing convenience, the market for frozen fish and seafood in Europe has grown more popular in the area. Convenience plays a crucial part in this development. Frozen fish is a good option for customers leading busy, hectic lives because of its excellent nutritional value, cost-effectiveness, maximum freshness, and longer shelf life. Additional factors supporting the expansion of the frozen fish and seafood business in Europe include rising cold chain management, consumer health consciousness, and standards of living. The health and wellness trend is influencing the frozen fish and seafood market as consumers are looking for nutritious and clean-label options. There is a demand for products with reduced sodium content, no additives or preservatives, and those that retain the natural goodness of seafood. As wild fish stocks face challenges, the demand for sustainably farmed or aquaculture-produced frozen seafood is on the rise. European consumers are increasingly accepting and seeking out responsibly sourced frozen seafood options from well-managed aquaculture operations that minimize environmental impact. Factors such as busier lifestyles, increased urbanization, and smaller households contribute to the growth of the frozen fish and seafood market. Frozen products offer flexibility and portion control, making them suitable for smaller households or individuals with time constraints. According to the research report, “Europe Frozen Frozen Fish and Seafood Market Research Report, 2028", published by Actual Market Research, the market is expected to add USD 3.1 Billion market size from 2023 to 2028. The R&D related to frozen fish and seafood products in Europe plays a key role in the innovation and development of new frozen fish and seafood products. Companies are investing in research and development to enhance freezing techniques; companies are developing new product formulations, and packaging technologies to meet consumer demands and preferences. In response to the demand for higher quality and premium options, there has been a rise in the availability of premium frozen fish and seafood products in Europe. Premium fish cuts, gourmet seafood dishes, or products sourced from specific regions known for their seafood excellence. Furthermore, to cater smaller households or individuals looking for portion-controlled options, there has been an increase in single-serve and portion-controlled packaging for frozen fish and seafood products. These convenient packaging formats help reduce waste and offer portion flexibility. Technological advancements have played a significant role in product innovation. Improved freezing techniques, such as individual quick freezing (IQF) and advanced freezing tunnels, help preserve the texture, flavor, and nutritional value of the fish and seafood products. Additionally, innovations in packaging technologies, such as vacuum-sealing or modified atmosphere packaging, contribute to product quality and extended shelf life. European consumers have a growing interest in ethnic cuisines and international flavors. They seek frozen fish and seafood products that offer a taste of different culinary traditions, including Asian, Mediterranean, or Latin American flavors. These products often feature unique spice blends, marinades, or sauces to enhance the flavor profile.

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The demand for frozen fish and seafood tends to surge during holidays and festive seasons when there is a tradition of consuming seafood. For instance, Christmas, New Year's Eve, Easter, and other regional or cultural celebrations. During these periods, consumers often purchase frozen fish and seafood in higher volumes for special meals and gatherings, contributing to increased market demand. Europe experiences peak tourism and vacation periods during certain seasons, such as summer or school holidays. These periods see an influx of tourists and visitors who often seek seafood dishes, including frozen options, in restaurants, hotels, and foodservice establishments. Consequently, the demand for frozen fish and seafood products may experience a boost during these tourist-heavy seasons. European consumers often have seasonal preferences for certain types of fish and seafood. For instance, during the summer, there may be increased demand for lighter fish options like whitefish or shellfish, which are commonly associated with summertime recipes and outdoor grilling. On the other hand, heartier and richer fish varieties may be more popular during the colder winter months. European Fish Processors Association (AIPCE-CEP) represents the European fish processing industry, including frozen fish and seafood. It works to promote and defend the interests of fish processors at the European Union level, addressing issues related to trade, quality, food safety, and sustainability. European Cold Storage and Logistics Association (ECSLA) is an organization that represents the interests of the cold storage and logistics industry in Europe. While not specific to fish and seafood, it plays a crucial role in maintaining the quality and safety of frozen products, including fish and seafood, during transportation and storage. Federation of European Aquaculture Producers (FEAP) is an organization that represents the interests of European aquaculture producers, including fish and seafood. It works to promote sustainable aquaculture practices, facilitate knowledge sharing, and address industry challenges and opportunities. Based on the report, the product type includes, Shrimp, Salmon, Tuna, Tilapia, Pangasius, and Catfish. Shrimp is leading the market in Europe with highest market share in 2022. Shrimp is versatile seafood that lends itself well to a wide range of culinary preparations. It can be used in various dishes, such as pasta, stir-fries, salads, curries, and seafood platters. Its mild flavor and delicate texture make it appealing to a broad range of consumers. Frozen shrimp offers convenience and ease of preparation. It is readily available in frozen form, allowing consumers to have a consistent supply year-round. Frozen shrimp is typically deveined, peeled, and often pre-cooked, reducing the preparation time for consumers. This convenience factor appeals to busy individuals and households looking for quick and hassle-free meal options. Shrimp holds significance in the culinary traditions of several European countries. It is a staple ingredient in dishes like shrimp scampi, paella, seafood pasta, and shrimp cocktails. Its presence in traditional recipes and cultural cuisines has contributed to its popularity and market demand. Shrimp has a distinct and appealing flavor profile that is well-liked by many consumers. It offers a slightly sweet taste and a tender, succulent texture when cooked properly. These attributes contribute to its popularity and consumer preference.

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Kripa Shah

Senior Analyst

Considered in this report • Geography: Europe • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • Europe Frozen Frozen Fish and Seafood market with its value and forecast along with its segments • Country-wise Frozen Frozen Fish and Seafood market analysis • On-going trends and developments • Top profiled companies • Strategic recommendation Countries Covered in the report: • Germany • UK • France • Italy • Spain • Russia

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By Product Type: • Shrimp • Salmon • Tuna • Tilapia • Pangasius • Catfish • Others By End User: • Residential • Commercial By Sales Channel: • Supermarket /modern retail/ hypermarket • Independent Retailers / Departmental /convenience store • On-line Shop The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience: This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Frozen Fish and Seafood industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.