E-bikes are becoming increasingly popular as an environmentally friendly, economical, and workout-friendly form of transportation. Canadian Federal Legislation has legally defined electric bikes as "assist bicycles" or "power-assist bicycles". The CEBA (Canada Electric Bicycle Association) was formed to integrate supply chains across Canada and to promote and support the e-bike industry in the country. The Canadian government is planning for a greater number of Zero Emission Vehicles (ZEV) and is developing a national strategy as a step toward a reduction of GHG emission effects. The younger generation, who are quite responsible towards their environment, opt for e-bikes as they emit fewer GHG emissions as they are devoid of any internal combustion engine. E-bikes not only help commuters get to work faster, but they also make long-distance commutes easier. E-bikes are a low-cost transportation system with no fuel prices to worry about. Riders who can not afford to buy a car can now afford to ride thanks to improved technologies and inventions. Manufacturers of e-bikes require fewer raw materials and, with advancement, every component of an e-bike, like batteries, can be recycled or processed with decreased environmental impacts.
According to the report titled "Canada Electric Bicycle (E-Bikes) Market Overview, 2027" published by Actual Market Research (ActualMR), the E-bike market is expected to grow at a CAGR of over 8% by volume by the end of the forecast period 2027. Throttle propulsion type is forecasted to grow rapidly over the next few years, while pedal assist by class type is more frequently purchased by consumers. Consumers who live in urban areas or cities purchase more e-bikes than those who live in Canada's interior. However, other high-speed e-bikes and foldables are expected to be in demand over the forecast period at a rapid growth rate. Lithium-ion powered e-bikes have the most market share as they are the most preferred choice of the manufacturers. There are many rental providers for e-bikes in Canada, and they also offer subscriptions to their regular users. In Canada, e-bikes with up to 500W of motor power are allowed with a top speed of 32 km/h that is pedal assisted or throttle. Every city has its own rules and regulations pertaining to e-bikes.
The e-bike growth trend can be attributed to the rise in recreational travel and activities among the youth, increased investments in bicycle infrastructure and battery technology, affordability, and cycling as a fitness trend. The key players in the industry are seeking partnerships and mergers, business expansions, new product launches, and investments in the latest technologies. Increased demand for eco-friendly transportation, favourable government policies and increased youth reliance on e-bikes are some of the market drivers. However, the product faces challenges as the initial success of the e-bike depends on how far the technology adopted by the companies is successful. Furthermore, because the market is new, prices are high, which can be a barrier for lower-income consumers. On the other hand, market opportunities lie in the increased adoption of e-bikes for delivery systems due to an increase in e-commerce sales of various consumer goods, food & beverages, and groceries. Furthermore, the ever-increasing fuel prices entice a large number of consumers to purchase them.
COVID-19's Impact:
Electric bikes have been one of those lucky industries that have benefited from COVID. As a whole, it has had strong demand for the last two years, and it seems like that demand is continuing to rise. As the public transit systems were shut down, e-bikes saw a rise in buying trends. Due to social distancing norms, commuting solo on e-bikes was the preferred choice of the consumers.
Considered in the Report
• Geography: Canada
• Base year: 2021
• Historical year: 2016
• Forecasted year: 2027
Aspects covered in this report
• Canada E-bike market with its value, volume and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation
By Propulsion Type
• Pedal Assist
• Throttle
By Class Type
• Class 1: Pedal Assist
• Class 2: Throttle on Demand
• Class 3: Speed Pedlec
By Application
• City/Urban
• Trekking (E-mountain Bikes/e-MTB)
• Cargo
• Others (Speed e-bikes, Foldable, Fat Bicycle)
By Battery Type
• Lithium-ion Battery
• Lead-acid Battery
• Others
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning. Post this we have started doing primary calls to industry people by equally segmenting in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry manufactures, consultants, Key vendors related to E-bike industry. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.
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