Brazil Sanitary Ware Market Overview, 2028

The construction industry in Brazil is expected to grow due to the implementation of a housing development program by the government. It is also offering concessions, which are expected to support investment and growth in the industry of sanitary ware. Brazil is emerging as a large sanitary ware market on account of growing real estate projects, rising disposable income, and increasing urbanization. Sanitary wares include installations for sanitary appliances including toilets, faucets, and basins, among others. In general terms, they are constructed of ceramic or porcelain, although they can also be made of glass, metal, or any other material. According to the research report "Brazil Sanitary Ware Market Overview, 2028," published by Bonafide Research, the market will grow by USD 0.89 Billion in the upcoming year, 2022–2028. The market for sanitary ware in Brazil is divided into segments based on product type, end-use, and distribution channels that are offline and online. The wash basin (vanity basin, pedestal, wall mounted, tabletop, corner, etc.), toilet sink (commodes and cisterns), urinal, bathtub, and other segments make up the Brazilian sanitary ware market's product type segment. The areas of Brazil's north and southeast contribute the most to the country's total sales of sanitary gear. These areas benefit from a high population density as well as a robust economy. Brazil has seen unheard-of development over the past ten years and has become a major force in Latin America. Brazil's potential is amply demonstrated by the fact that it has one of the world's fastest-growing economies and is presently the seventh biggest economy.

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Since the population of Brazil is increasing every year, the sanitary ware market is anticipated to be rising. The international players have started investing in real estate projects across Brazil as they are expecting high returns because of the increasing demand for residential and commercial establishments in Brazil. Urbanization in Brazil is expanding quickly, which is good news for companies that make sanitary ware. The country's largest end-user segment for sanitary ware products is now the residential sector, followed by the commercial and institutional sectors. Brazil has been heavily investing in various new and renovation projects, particularly in hotels, resorts, stadiums, etc. due to the rising number of tourists visiting the country. As a result, it is anticipated that the hospitality sector will experience increased demand for sanitary ware during the forecast period. The market for sanitary ware is dominated by Roca, Brasil, and Deca, who account for a larger revenue share in Brazil's Sanitary ware market. The recent acquisition of the Ideal Standard Company by Deca will enable Deca to expand both its customer base and production capacity, and it is anticipated that this will result in Deca gaining more market share soon. Fiori, ICASA, Hervy, Eternit, and other prominent businesses are among those producing sanitary ware in Brazil. COvid19 impact on the sanitary ware Market Manufacturing operations were stopped with the onset of COVID-19, which affected industry expansion. The manufacturing of non-essential goods, construction work, and other types of activity were temporarily prohibited by the Brazilian government. While the suspension of building activities temporarily decreased demand for such goods, the suspension of manufacture led to a shortage of sanitary ware products in Brazil. Because of the severe disruption in supply and demand for sanitary ware items during the lockdown, the Brazilian sanitary ware market's expansion was in part constrained. However, it is projected that the need for sanitary facilities would increase as a result of the population's growing emphasis on excellent hygiene and enhanced cleaning.

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Kripa Shah

Senior Analyst

Considered in this report • Geography: Brazil • Historic year: 2017 • Base year: 2022 • Estimated year: 2023 • Forecast year: 2028 Aspects covered in this report • Brazil Sanitary Ware market with its value and forecast along with its segments • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Product • Toilet Sink (Commodes) and Cistern (Water Closet) • Wash Basins (Vanity Basins, Pedestal, Wall hung, Table top, Corner, etc.) • Urinal • Bathtubs • Others

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By Technology • Slip casting • Pressure casting • Others By End User • Residential • Commercial By Distribution Channel • Offline • Online The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual reports of companies, and analyzing government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the sanitary ware industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.