Australia Luggage Market Research Report, 2029

The Australia Luggage Market is anticipated to attain steady growth in the coming years driven by changing consumer preferences and increasing disposable income. The market is also going through certain challenges that can hamper its growth to a certain extent in the near future. Government regulations play a significant role in the Australia Luggage Market, ensuring consumer safety, fair trade practices, and environmental sustainability. The Australian government sets safety standards and regulations for consumer products, including luggage. Compliance with safety standards ensures that luggage products meet minimum safety requirements, such as durability, stability, and resistance to hazards. Regulations also govern the labelling and packaging of luggage products to provide consumers with essential information about the product, including its contents, dimensions, weight capacity and care instructions. The luggage market in Australia is highly competitive, with numerous domestic and international brands vying for market share. Intense competition can lead to price wars, margin pressures and challenges in differentiating products based on quality, features and brand value. Economic uncertainties, including changes in consumer spending patterns, inflation rates and employment levels, can affect consumer confidence and discretionary spending on non-essential items such as luggage. Samsonite Australia is a leading global brand with a significant presence in Australia. Known for its durability and innovative features, Samsonite offers a wide range of luggage options, including hard-shell and soft-shell suitcases. Antler Australia is a popular brand in Australia, known for its stylish and functional luggage. The brand caters to both premium and mid-range segments, offering a variety of products including suitcases, carry-ons, and travel accessories. American Tourister Australia, as a subsidiary of Samsonite, American Tourister provides affordable and trendy luggage options. Its products are widely available in Australia and are known for their value for money. According to the research report, "Australia Luggage Market Research Report, 2029," published by Actual Market Research, the Australia luggage market is anticipated to add to more than USD 340 Million by 2024–29. In Australia, innovations in luggage design and features, including smart luggage with connectivity and advanced functionalities, are significant trends shaping the luggage market and improving user experience. An example of this trend is showcased by Samsara Luggage, a global brand that integrates IoT technology and innovative design with quality materials to transform the luggage industry. Samsara's smart luggage offers features like IoT tracking, Wi-Fi hotspot technology, portable wireless charging docks, and enhanced security measures like real-time notifications and built-in combination locks. Consumers' increasing inclination towards luxury and designer travel bags as they offer a sense of luxury, is a significant trend driving demand for premium priced luggage. Also, the adoption of sustainable production practices and the introduction of eco-friendly luggage made from recycled materials are trends reflecting consumers' growing environmental consciousness and influencing purchasing decisions. For instance, brands like Samsonite and Patagonia offer eco-conscious luggage options that utilise post-consumer recycled materials like plastic bottles and recycled polyester. The growth can be attributed to several factors such as an increase in travel and tourism, a rise in disposable income and a growing trend of incorporating luggage as a fashion statement. The luggage market in Australia serves travellers, commuters, and outdoor enthusiasts, offering a wide range of bags, suitcases, backpacks, and travel accessories for storing and transporting personal belongings and essentials. The expansion of the travel and tourism industry in the country has fueled the demand for luggages among travellers, including suitcases, travel bags and backpacks. Increasing disposable income levels in Australia lead to higher spending on travel and related accessories, including luggage. The proliferation of e-commerce platforms and online retail channels provides consumers with convenient access to a wide range of luggage products. These factors will influence the Australia Luggage Market Growth.

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Travel Bags are the biggest going item, supported by Australia's strong culture of domestic and international travel. Being known amongst the world for their curiosity and love for exploring new places, Australians prefer bags that are durable, have a great capacity, and safety features. Casual Bags are next in demand and are reminiscent of the easy-going, outdoorsy Australian lifestyle. This range includes backpacks, duffel bags, and messenger bags, as they are liked due to their extreme versatility and overall suitability for everyday use, gym, or small excursion. Business Bags also witness pretty high demand. These usually include brief cases, laptop bags, and rolling business bags, as consumers are attracted more to functionality, professional looks, and protection of electronic devices. Lastly, the other bag segment caters to niche markets in custom-made product fields, like equipment and gear for sports, cameras, or musical instruments. The other segment is smaller compared to the above but also significant in terms of the potential gap it is designed to fill for consumers in the market place. Traditional luggage remains the dominant form, taking in conventional suitcases, duffel bags, and backpacks. Australians prefer this segment because it is tried and tested to be durable and has spacious designs and is widely available. For such a consumer who is more particular about functionality and cost-effectiveness, he may opt for the traditional luggage that he is familiar with and can rely on. Among the hottest trends in the Australian market is smart luggage, which comes in the form of increasingly popular products. This segment brings the very technological bags that are highly equipped for possible applications, including built-in chargers, GPS tracking, digital locks, and even weight sensors. There is growth in smart luggage in Australia due to the consumers' young and innovative base that loves products with convenience and security. Use of smart features really fits well in Australia's advanced technological infrastructure and high rates of smartphone penetration. Australia stands as an early adopter in comparison to other countries in new technologies, makes a strong emphasis on convenience while traveling, and thus is a prime market for Smart Luggage. Market Implication an increase in the popularity of smart luggage will dramatically change the market through innovation and attracting technology-oriented consumers. High levels of awareness about the benefits of smart features among Australians, such as security and connectivity, cause an increase in demand for smart luggage. A significant part of the luggage distribution process in Australia is Offline Channel consisting of brick and mortar retail locations, specialty luggage stores, and department stores. Most people prefer shopping in offline channels because bags are tactile products. In order to ascertain the quality, size, and other features of the bag, the customer has to physically check it before making the purchase. Offline channels also provide instantaneous satisfaction and in-person consumer service that add value. Other factors which explain the offlines preference among Australian masses include the extensive retail landscape and a very strong mall culture. Australian citizens are very easily accessible to the internet, and hence the Online Channel is gaining market share in Australia at a fast rate. On the online platforms, there are e-commerce sites, websites of any company, and online marketplaces whereby consumers can make purchases through at their own convenience. The best attributes of online channels in Australia would include good availability, competitive pricing, and making it easy to compare brands and models. The advanced logistics and delivery infrastructure established in the country ensures fast and reliable shipping. Another supporting factor is that the growth of the online channel is further supported by the use of mobile devices more in purchase and the influence that social media has on purchasing decisions.

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Nikita Jabrela

Business Development Manager

Considered in this report • Geography: Australia • Historic Year: 2018 • Base year: 2023 • Estimated year: 2024 • Forecast year: 2029 Aspects covered in this report • Australia Elevator & Escalator Market with its value and forecast along with its segments • Application wise tire industry distribution • Various drivers and challenges • On-going trends and developments • Top profiled companies • Strategic recommendation By Type: • Travel Bag • Causal Bag • Business Bag • Other Bag

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By Form: • Traditional Luggage • Smart Luggage By Distribution Channel: • Offline Channel • Online Channel The approach of the report: This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources. Intended audience This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to elevator & escalator industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.