Argentina Fruit and Vegetable Juice Market Research Report, 2028

Argentina's fruit and vegetable juice market has expanded tremendously and is anticipated to expand more. Because of favourable climate conditions, Argentina's fresh fruit output, such as apples, pears, and grapes, has expanded dramatically in recent years, increasing demand for fruit juice in Argentina as well. Domestic consumption of fresh fruits is predicted to rise as a result of increased output and the inability of local exporters to compete in the international market. The history of fruit and vegetable juice in Argentina dates back to the arrival of the Spanish in the 16th century. The Spanish introduced a variety of fruits and vegetables to Argentina, including oranges, lemons, tomatoes, and potatoes. These fruits and vegetables were used to make juices, which were often consumed as a refreshing drink or as a way to get essential vitamins and minerals. In the 20th century, the production of fruit and vegetable juices in Argentina began to industrialize. This led to a decrease in the cost of juices and an increase in their availability. Juices became a popular drink for all social classes and were often consumed as part of a healthy diet. Today, Argentina is a major producer and exporter of fruit and vegetable juices. The country is home to a number of large juice companies, including Sucocítrico Cutrale, Sadia, and Frutmel. These companies export juices to countries all over the world.

According to the research report "Argentina Fruit & Vegetable Juice Market Research Report, 2028," published by Actual Market Research, the Argentina fruit & vegetable market was valued at USD 145 Million in 2022. Demand for fruit and vegetable juices is being driven by rising consumer awareness of the necessity of living a healthy lifestyle and the advantages of eating fruits and vegetables. The market for juices prepared from fresh fruits and vegetables is expanding as more consumers seek wholesome and natural beverages. Argentina's urban population is growing, and hectic lifestyles typically result in a greater need for convenient and ready-to-drink items. Fruit and vegetable juices are a popular choice among city dwellers because they give a quick and handy way to absorb critical nutrients. Furthermore, consumer preferences are changing and natural and organic products are becoming increasingly popular. Because of this shift in customer behaviour, manufacturers have developed and promoted organic and natural fruit and vegetable juices, catering to the preferences of health-conscious consumers. Orange juice is one of the most commonly consumed fruit juices in Argentina. It is known for its refreshing taste and high vitamin C content. Furthermore, there are also some different juices that are popular among people of Argentina includes, apple juice, grapefruit juice, carrot juice, beetroot juice.

Fericerdo is an agricultural fair held in the province of Córdoba, Argentina. While it primarily focuses on the pork industry, the fair also highlights various agricultural products, including fruits and vegetables. This type of fair can offer a platform for juice producers to promote their products and educate visitors about the importance of incorporating fruit and vegetable juices into their diet. In major cities like Buenos Aires, health and wellness events are organized to promote healthy lifestyles, including the consumption of nutritious foods such as fruit and vegetable juices. Argentina hosts numerous food festivals and expos throughout the year, where local and international vendors showcase their food and beverage products. Some of these events may include fruit and vegetable juice stalls, providing an opportunity for attendees to sample different juices and learn about their nutritional value.

According to the product type, the market is segmented into Fruit Juice, Vegetable Juice, Fruit and Vegetable Blend, Nectar. The fruit juice is significantly leading the market of Argentina. On the other hand the vegetable juice is certainly gaining popularity among people of Argentina and is projected to gain highest market CAGR in the upcoming time frame. Vegetable juices are rich in nutrients and provide a concentrated dose of vitamins, minerals, and phytochemicals. They are a convenient way to consume a variety of vegetables and their associated health benefits. Vegetable juices are often associated with promoting digestion, boosting the immune system, and supporting overall well-being. As people become more aware of these benefits, the demand for vegetable juices increases. In today's fast-paced lifestyle, convenience plays a significant role in food choices. Vegetable juices offer a quick and easy way to consume a variety of vegetables without the need for extensive preparation. They provide a convenient option for busy individuals who may not have the time to cook or consume whole vegetables regularly. Argentina has a rich culinary tradition that emphasizes the use of fresh ingredients, including vegetables. This culinary influence has likely contributed to the acceptance and popularity of vegetable juices in the country. As people appreciate the flavors and nutritional value of vegetables in their traditional dishes, they are more open to incorporating vegetable juices into their diets.

Start-ups:
• The Food Market: The Food Market is a startup that offers a range of healthy and natural products, including cold-pressed fruit and vegetable juices. They prioritize using locally sourced ingredients and aim to promote a healthy lifestyle through their products.
• Green is Better: Green is Better is a startup that specializes in cold-pressed juices made from organic fruits and vegetables. They offer a variety of flavors and combinations, focusing on providing nutritious options to consumers.
• Saiku Natural: Saiku Natural is a startup that produces cold-pressed juices and smoothies using high-quality fruits and vegetables. They use innovative techniques to preserve the nutritional content and flavors of the ingredients.
• The Healthy Factory: The Healthy Factory is a startup that produces organic juices made from a variety of fruits and vegetables. They aim to provide consumers with convenient and healthy options that support their well-being.
• Hoopa Juices: Hoopa Juices is a startup that focuses on creating natural fruit juices with no added sugars or preservatives. They prioritize using locally sourced and sustainably grown fruits to produce their juices.

Considered in this report
• Geography: Argentina
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Argentina Fruit & Vegetable Juice market with its value and forecast along with its segments
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Type
• Fruit Juice
• Vegetable Juice
• Fruit and Vegetable Blend
• Nectar

By Distribution Channel
• Supermarkets/Hypermarkets
• Convenience Stores
• Online
• Others (Cafes, Clubs, Restaurants, etc.)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Fruit & Vegetable Juice industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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